Post Glover has been associated with Lohre and Associates for the past 8 years or so. There was a brief period where we tried another firm….but that experiment failed and we returned to ask Chuck and his team to complete our website. We were redesigning the site after a merger, and did not want to lose any of the high ranking keyword position we had gained over the years.
Chuck and his team bring a strong knowledge of our business and specifically, (as relates to our company anyway), the industrial equipment marketplace. They have shown a great interest in technical societies and publications that follow our applications. I believe these genuine interests have enabled Lohre to help craft and optimize our website to match the needs of our customers. Chuck’s team is very responsive to our requests for changes or updates, and as often as not, offer a helpful suggestion for improvement.
Our website is optimized to provide first page rankings for 6 keyword searches, and we consistently meet that goal. Early on, our strategy was to use pay per click keyword strategies, but after some experimentation, we determined that our site was strong enough to go without pay per click, saving us $$ every month. We still use this as a supplemental strategy if we need to boost a search.
Website hits are nice, but most importantly for us, we measure the amount of online RFQ we get from the site every month. This metric has improved every year, and has stayed consistent at 2008 levels even in the recent economic downturn. All of our statistics are captured in a concise monthly report, that forms the basis for our management review. Even though we don’t always implement things right away, Chuck keeps a detailed log of all of our ideas. We review this on a periodic basis, to make sure we catalog all of our ideas.
Lohre and Associates does a great job for Post Glover Resistors.
– Scott Fuller Vice President Sales & Marketing
Post Glover Resistors
